The “VISONÀ stitch” is the first thing we noticed about Visonà’s collection: a particular stitching inspired by the world of SELLERIA, the art of saddlery, and a registered trademark of the brand. It was realized by hand in the ‘70s by Plinio, the founder, and it’s the visible symbol of the traditional craftsmanship the brand stands for. Inspired by the concept of simplicity as synonymous of sophistication, Visonà creates distinctive and easy-to-wear leather bags, with understated designs and high-quality Italian leathers. The physical relationship with the material is essential for the brand, and each piece is crafted with the slow and human approach typical of the artisanal tradition.

A.F. Maglieria started as a family-run knitting factory in the ‘70s, near Mantua, Northern Italy. After thirty years of producing for other companies, they decided to start the new millennium with the launch of their own brand. It was the 2000s when Curling Collection was born, with the unique mission of blending the old and the new together: in fact, they craft soft knit accessories following the artisanal tradition and its precise rules, yet enhancing them with innovative technology and a modern approach. The brand works with only natural raw materials, producing in small batches and caring for every little detail, whether it’s the color-contrast stitches or the buttonhole shape. They’re particularly expert in working with premium cashmere, which makes up most of their collection. To get to know the brand, start with their iconic ponchos, definitely one of our favorite products.

The Fontantelli family began its craftsmanship tradition in 1860, with a small saddlery located in San Casciano in Val di Pesa, nearby Florence. From saddles to bags, they have never abandoned the art of leather, which has been handed down from generation to generation to this day. Closely linked to its land, the Chiantishire, the brand works only with local leathers, specifically soft lambskin leather for woven styles and smooth Saffiano leather for classic models. The design is simple yet elegant, with clean lines and an interesting use of gold metal hardware.

Boldrini Selleria has been crafting one-of-a-kind leather bags since 1955, when Scandiano Boldrini opened a small leather workshop in the Tuscan town of Chiesina Uzzanese. They represent the ultimate Made in Tuscany production, only working with the most skilled craftsmen of the area and selected vegetable-tanned leathers from nearby tanneries. Every bag is carefully crafted by hand, valuing the manufacturing tradition, such as in the signature exposed stitches, and the construction of each piece is so unique that it sticks to your mind after a first look. The leather is meant to age well over time too, acquiring a nice lived-in charm.

Established in 1968, family-owned brand Ghibli has evolved the traditional intrecciato woven baskets of Tuscan farmers into timeless bags for the everyday city life. What was once sturdy straw is now smooth leather, but the secret process of hand-weaving has remained the same. In particular, Ghibli uses the tubular method, the most luxury of the woven processes and one that allows to obtain single leather straps that are flawless on both sides. Then, it’s all up to the artisans’ expertise, weaving the straps by hand on an ancient wood shape. No machinery could replicate such job and it can take up to 2 full days to build the bone of a bag. What fascinates us the most it’s that the bags have no stitching at all: they’re woven as one entire piece, and they have no lining either, impeccable on the inside as on the outside.

One of the brands that have been with us from the beginning, Carbotti found its perfect niche crafting classic ladylike handbags that immediately reached the ‘cult’ status. Being a cult bag doesn’t come easy: you need a very recognizable shape, a style that is strong yet neutral, and a quality that is nothing less than exceptional. We like to believe that for Carbotti it was the connection with its territory that set it apart. The brand was born in the ‘50s in Martina Franca, a white-washed small Apulian village where artisanal hand work is still valued and cherished. Since the beginning, they have worked with valuable local leather suppliers, crafting every single bag by hand along traditional craftsmanship practices.

Just two blocks away from Palazzo Vecchio, in Florence, Pelletteria Viviani’s workshop has remained exactly as it was more than 60 years ago. Built in 1965 by Renato Viviani, former apprentice of Guccio Gucci, the ‘bottega’ is now run by his daughter Viviana and nephew Leonardo, and it’s one of the few still-existing shops with an open laboratory— perfect to take a peek at craftsmanship processes. The brand only uses local leathers from Santa Croce sull’Arno tanneries, which are then worked alongside traditional artisanal techniques. The lining, for instance, is in leather too, just as tradition wants. You’ll find that designs are classic and elegant, but they’re balanced out by a modern experimentation with colors and details, such as the signature bamboo handles.

Giuseppe Polli founded Manifattura di Domodossola in 1913, producing cables and ropes for ships. After an intense research and major investments in technology, the company produced the first machine-woven belts in the world in the '70s. In a territory that is geographically and culturally distant from the fashion districts and the big urban centers, Manifattura di Domodossola has turned into the symbol of the woven industry. The passion for this land is the source of inspiration for the Polli family. Athison is, in fact, the ancient name of a sacred river that flows down from the Alpine glaciers and gives life to one of the most spectacular waterfalls in Europe. Because of this connection, the Athison collection is manufactured with vegetable-tanned hide so the impact on health and environment is minimized during production, recycling, and disposal.

The history of Lanzetti begins in 1901 with the establishment of a small leather goods store in Milan's Corso Garibaldi by Emilio Lanzetti and his wife, both originally from Lake Maggiore. A few decades later, sons Eugenio and Giovanni expanded production to include handbags and wallets, but the store was unfortunately destroyed during the war. The family in the 1950s returned to their roots and inagurated their new headquarters by the lake in their hometown of Lesa, where they still operate today. Production was going very well and soon they were exporting their Made in Italy goods all over Europe. Lanzetti has established itself in the industry throughout the years, keeping true to tradition and adhering to the winning formula that brought them so much success—quality, style, creativity, and reliability. The brand is guided by these values and guarantees to each and every customer a product handcrafted with passion and skill, from start to finish.

In 2007 Reign Italia made its way into the Italian denim sector, revolutionizing the look of the classic 5-pocket jeans. Inspired from the outset by anything vintage, the jeans—with their special fit—are made with quality materials and special treatments designed to attract attention at every glance. Reign jeans are one of a kind. All models are designed, assembled, and hand-treated in Italy by Italian experts in the Val Vibrata area. Treatments, washes, and fabrics are the result of careful research and an incredible number of tests carried out to achieve high-quality standards. The charm of the garments is guaranteed by an almost obsessive attention to detail.

Alzavola is the project of four young people from Vicenza united by a strong passion for fashion and sense of belonging to the family, who decided to use their skills to promote high-quality products, locally made. Taking inspiration from the 40-year heritage of the parent company, Fun Factory Mode, Alzavola aims at creating authentic, ethical, glamourous products, while keeping alive a sense for tradition and quality. Each piece is created in close collaboration with the local supply chain, with attention to detail, great expertise, and knowledge of the Italian textile tradition.

Bonfanti is a family-run company founded in 1945 by Ermogene and Annita Bonfanti. The brand began as a small artisanal workshop specializing in leather and canvas briefcases that could be easily attached to bicycles— a much-needed product choice for postwar workers. Over the years, production expanded to include women’s handbags and accessories, but the combination of leather and fabric remained the foundation of the brand. Located in the Olona Valley, an area of Lombardy with a strong textile vocation, Bonfanti is expert in working with Olona canvas, raw linen and coated fabrics— interesting materials that are not often found associated with leather. We find it particularly fascinating how the choice of materials determines the construction of the products themselves, in terms of structure and design.

What we admire the most about ViaMailBag is their way of having fun through craftsmanship, creating playful fabric bags with a bohemian, carefree attitude. In their collection, Made in Italy heritage meets a new generation of makers, who are not afraid of experimenting with striking textures, colors, and embellishments. The research of materials is thorough and supported by great attention to detail and innovative fabric combinations.

Founded by the creative and talented designer Gretel Zanotti, GRETEL Z. is a brand designed for a classy woman who wants to be feminine and attentive to details without compromising on practicality. Thanks to her artistic training, Gretel Zanotti approached the world of fashion at a young age and decided to create her own brand as a representation of her vision through refined creations and high tailoring. Her delicate pieces of clothing mirror Gretel’s idea of femininity and delicate sensuality.

Mariarosaria Binetti had a vision to dress all types of women with a garment that is both feminine and elegant, fit for any occasion. After an extensive career between London and Milan, Mariarosaria embarked on a new adventure with partners Ludovica Bonini and Marzia Peragine. Three women with different backgrounds, all united by a passion for fashion and an aptitude for new challenges. Rosie B., where B stands for bodysuit, was then born as a response to the need to create a piece that women can appreciate and combine with any look. Using retro elements and reinterpreting them in a contemporary way, Rosie B.'s collection of bodysuits is stunning and timeless.

For over 100 years, the Catarzi family has been producing straw, wool, leather, and fabric fashion accessories. Olderigo Catarzi began working with straw products in 1910, and together with his 3 sisters soon opened a workshop of his own. It was there that ancient family weaving secrets were passed down from generation to generation. In the last 20 or so years, great-great-grandson Maurizio and his wife Stefania have simultaneously modernized production and introduced innovative techniques while always staying true to family traditions. This marriage of past and present, old and new, is incredibly important to the brand. The family’s time-honored passion for their craft guides them and is evident in every single Catarzi creation—all made by hand and in beautiful Italy.

A.Bocca shoes can be found on the feet of the most lovely Milanese girls, as they run to catch the last tram ride or eat gelato in the sun, always looking effortlessly cute. Alfredo Boccaccini, already the founder of L’Autre Chose, created the brand in 2016, mixing his strong expertise in the footwear sector with an adorable retro inspiration. The result is a unique collection of playful shoes for whoever is ready to face the world with a witty yet sweet attitude. Each pair of shoes is carefully Made in Italy, and their heart-shaped details are soon to be iconic, if not already.

Parise’s woven bags have their own soundtrack: it’s called Italian beat, and it’s the repetitive sound produced by an ancient treadle loom in a small Venetian laboratory. The entire brand mission evolves around this traditional loom, created in 1789 and once used to make sumptuous tapestries— until fibers left space to leather strings. Parise’s weaving is carried out by expert artisan hands, through a signature leather tape of 0.9 cm that makes their pieces unique and very recognizable. Volumes are carefully constructed yet soft and accommodating, and the timeless shapes and colors make up for a refined collection.

Doria 1905 Handmade Passion Doria 1905 it's a line of hats resulting from tradition, craftsmanship and quality: an Italian brand deeply rooted in fashion design tradition of 'fatto a mano' ("Handmade production"). A timeless classically inspired product, enacting a new way to be modern and accessibly elegant. The greatest care and attention are devoted to material selection, to detail finishing, respecting "Made in Italy" history and tradition, but innovating them with advanced techniques. Doria1905 offers a classic hat restyling, made with humour and accuracy, inspired by a refined and linear imagination. Doria1905's hat is not a mere headgear but a precious accessory, born from passion, skill and dedication. Each hat is looked after through every detail, from design to wooden shapes study, from prototype creation to cutting, ending with the final output.

VENUS ASABOY was founded by stylist Giordano Mercante, who has always been passionate about fashion and after years of experience in the field decides to create his own brand. The true identity and novelty of the brand is the belief in equality and gender neutrality. The minimalism of the 90s and the taste for unconventional shapes led to an intense attention to the quality of materials and know-how, an element that is a credit to the Italian tradition. The goal was always to find something exciting in a simple piece. A declared non-affiliation to a genre, a strong vocation to minimalism as the only way to experience emotions, with a desire to make everything complex simple by creating "uniform", interwoven with boldness and shyness.