The Biagini brand was born more than 50 years ago, now enhanced and relaunched with the engagement of a young management in the company; if Mr. Amidei is production supervisor, his wife Enza is in charge of quality control, and both have passed on their passion to their three children: Elisa deals with business management, Valentina is responsible for product development and Luca manages the small leather goods and belts divisions.

The brand philosophy is based on authenticity, on true passion for an ancient and current craft. Its originality is staying true to themselves, having their own creative soul and philosophy, regardless by fashions and by time.

Authenticity is in the materials, which by their nature are unique and unrepeatable: authenticity like fifty years of tradition and evolution.

The laboratory becomes the stage of continuous experimentation, where colors and geometries are created, where more abstract ideas take shape and become substance, something true and real.


Emilia-Romagna takes its name from the ancient Roman consular road, Via Aemilia, which begins in Rimini and crosses the entire region. Its most well-known cities are Bologna, Modena, and Parma.

The region boasts both sea and mountains. Its coastline along the Adriatic is stunning, and the Apennines between Parma and Piacenza make a beautiful backdrop for a walk or hike. Emilia-Romagna is also known for its spa towns with healing thermal waters, including Salsomaggiore and Bagno di Romagna.

Due to its geographical location, Emilia-Romagna is one of the most fertile and leading agricultural lands in Italy. The regional cuisine is also one of the best and most beloved in the world.

Shop products

126 products