Anna Virgili's story begins in 1988 within the Marche region in a beachside town called San Benedetto del Tronto. Signora Anna was working in her small family-run boutique, offering the best of leather good brands to her customers with a high level of service and care.

Over the years the company has adapted well to changes in the market, yet has maintained the values ​​of craftsmanship, refined design, and—above all—Made in Italy. The desire to experiment and innovate has led the company to consolidate its identity, and today the brand is a leading group in Italy and beyond.

In Italy alone, there are 20 Anna Virgili stores, including the new monobrand boutique recently opened in Milan on Via Dante. On the international stage, you can find Anna Virgili in France as well as Macao.


Situated in Central Italy, Marche is a small region with plenty to offer. Ancona, its capital, was founded by the Greeks and remains a crucial Adriatic port.

Majority of Marche is either mountains or hills with a sprawling coastline of 180 kilometers/112 miles long. The velvet sand beaches of Senigallia are a popular destination, along with Conero Riviera, named after the mountain that sits atop this stretch of sea. Painter Raphael was born in the Renaissance town of Urbino, while the seaside city of Pesaro is the birthplace of opera singer Gioachino Rossini.

The region continues to attract many visitors each year. Aside from tourism, Marche is known for its artisanal shoemaking tradition.